Pump Up The Volume

How can we make consumption a more, not less, mindful experience? That’s the question that came to me at a gas station pump this weekend. It was Sunday evening and I had stopped at a service area on the Mass Pike after dropping my oldest daughter off at college. I was a bit tired (like many drivers on these long interstate highways I would assume) and didn’t think much about the annoying din on the gas station pump as I filled up. But then something about the moment sparked me—and I suddenly felt a crazy surge of anger and bewilderment… Read More

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Towards Experienced Experts

Thanks Dad for entrusting me with this space. A quick post today on a recent New York Times op-ed that had nothing to do with sustainability, and yet, to me, had a lot to do with sustainability. In this terrific article lamenting the end of Gourment magazine, Cook’s Illustrated founder/editor Christopher Kimball worked his way up to the following conclusion about the role of media and opinion-leaders in our all-too-cluttered world: The shuttering of Gourmet reminds us that in a click-or-die advertising marketplace, one ruled by a million instant pundits, where an anonymous Twitter comment might be seen to pack… Read More

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